Horizontal tools

Horizontal tools include:
RSS / blog / wiki / forum / torrents / Flattr / html5

_ our tools are hard to use, and people will just use FB instead
+ we stand tall by doing this, and gain street cred

+ secure back-up archive
+ self-respect / street cred

_ likely to fail
+ easy and cool, and we can work with them

Mobile phone apps
+ potential for fund-raising
_ apps are a pain to make and to support

Tool for knowledge base?
+ we could put it in the Citizen Journalist Handbook
_ tool might be too geeky to use

Media DatabaseAdd and tag to the database+ good Google Juice+ interlinking strategy

Research on tools: (do they share data?) - Alternative to Basecamp (freemium)

http://www.ilovecolors.com.ar/basecamp-alternatives/ http://pm-sherpa.com/features/basecamp-alternatives/ http://www.teamlab.com/features.aspx (open source)

I'm testing both Basecamp and Teamlab and will report on the experience)

Occupy working on an alternative to Facebook
http://www.wired.com/threatlevel/2011/12/occupy-facebook/all/1 posted by H: this is well worth a read - it's utter crap - but it's exactly were we are going. It uses the right tools - which nobody has implemented - where we plan to use the wrong tools which everyone has implemented. So the Q. for us can we make the current "wrong" tool RSS work. Hamish Campbell: well that's pretty simple - more the Q is can we get anybody to do the work

According to this article, 2011 was a disastrous year for simplicity of software design.

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